The official membership shades of royal blue and white have been related to Chelsea Soccer Membership since its inception in 1905. Variations, together with brighter blues and the incorporation of different accent colours on kits, have appeared all through the golf equipment historical past, however the core mixture stays a continuing. These shades are prominently displayed on the crew’s dwelling equipment, crest, and all through the stadium, serving as a visible identifier for the membership.
These colours signify a key component of the membership’s id and branding, immediately recognizable to followers worldwide. The constant use of this colour scheme fosters a way of unity and custom, connecting supporters throughout generations. Traditionally, the number of royal blue might have been influenced by the then-president of the membership, Earl Cadogan, and the connections to the Chelsea Pensioners and their scarlet uniforms, with blue chosen as a complementary colour. This visible branding performs a significant function in merchandising, stadium aesthetics, and the general membership picture, contributing considerably to its industrial success.